All Star Festivites on Versus

Versus , and the nice marketing folks at Sinuate Media, have called upon the world wide web of hockey to help promote their programming of the 56th Annual All-Star game in Atlanta in exchange for a token gift.

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While I will be watching the game in Canada on CBC (Versus is not available), I encourage hockey fans to watch the game and the surrounding activities on Versus if it is available to them.

Broadcast Times

If you have Versus, you can catch the Superskills competition at 7:00 PM est. on Saturday January 26 and the All-Star game itself is scheduled for Sunday January 27 at 6:00 PM est.

Website Coverage

If you are watching the game on another network you might want to check out versus.com for exclusive highlights, video footage, photos, and celebrity interviews surrounding the weekend’s events.

Promotional Videos

Versus has set up a channel on Youtube.com with several videos like the one featured below to promote the game.
What do you think of the videos? Will they get people tuning in?